SelectoGuru was launched in November 2014. The main team is M. Hayward and Y. Frank. Hayward is a former journalist, Frank has long worked as product designer of everything from electronics to suitcases. We consult with other experts on an ad hoc basis, plus research, research, research…. While perhaps obsessed with tools for good living and with functionality, we’re not so into tech for the sake of itself. We’re rather more motivated by the desire to spread the best information on consumer choices, particularly in certain countries and for types of products where this is lacking, or where information tends to be geared toward the ultra-geeky.
Some translations are provided by Paolo Dagonnier, a French-speaking freelance translator with a passion for music. Nadine handles the German site.
Milena is our research assistant, link-checker, and WordPress hero.
We intend to grow this site to cover a variety of products, but quite slowly, as each article requires a significant time investment to research, write and continuously update. Nevertheless, your suggestions for subjects to cover or anything else are welcome.
Offering website design/SEO/web videos/link exchanges/etc.? We’re not interested. All senders that get through our filters will immediately be blacklisted as spam and deleted.